By Ashley and 1 other2 authors28 articles
Getting Started - Offer Setup GuideThe Offer Setup Guide for Setting Up Offers, Tracking Links, Setting Revenue & Payouts, Attribution, Targeting, Fail Traffic & Creatives.
Forwarding RulesForwarding Rules let you set rules that will route Offer traffic to alternative destinations.
Offer URLsOffer URLs allow you to add additional destinations inside of the Offer and is used for offering or testing different landing pages
Labels and CategoriesEverflow Platform Organization: Tag Partners, Advertisers and Offers with internal Labels and assign your Offers to relevant categories.
Offer Revenue & PayoutUnderstanding the Revenue & Payout setup options inside of your Offers.
A Guide To Payout PriorityLearn how EF determines partner payouts based on hierarchy including Partner Tiers, Custom Settings, Tiered Commissions and User Management
Adding Additional EventsTracking the customer journey through Additional Events
Choosing a Conversion MethodA guide for choosing the proper Conversion Method for your Offers.
Conversion Method: Server Postback (S2S)A brief overview of how Server Postback (S2S) tracking works.
Direct Linking vs. Traditional Redirect LinkingQuick guide for choosing between Direct Linking and Traditional Redirects
Deep LinkingDeep Linking allows Partners to send their traffic directly to a specific URL without using extra Offer URLs or custom landing pages.
Managing CapsExplanation of the different types of caps available, including Offer Groups, for limiting clicks, conversions, payout and revenue.
Cap Threshold NotificationsCustomize Cap Threshold Notifications regarding the percentage of caps filled.
Managing VisibilityHow to approve your Partners to run Offers with a Private or Require Approval setting, or block your Partners from running certain Offers.
Offer ApplicationsHow to manage pending applications for Offers that require approval.
Unique Session Identifier for Duplicate ClicksHow to set up your Unique Session Identifier, which determines how Duplicate Clicks are defined.
First Touch AttributionAttribute the conversion to the Partner who drove the first click, instead of the Partner who drove the last click before the conversion.
Enable Click to Conversion TimeEnabling Click To Conversion, defining the time frame in which a click can register a conversion
Email Address AttributionTrack associated email addresses to manage Partner performance tied to subscriptions and residual / repeat purchases.
How to Use View-Through Attribution and Impression TrackingView-Through Attribution, Impression Tracking - visibility to your data
Server-Side ClicksLearn what server-side clicks are and how to enable them inside your Offers.
A Guide to Parameters and MacrosA Guide to Passing information using Parameters and Macros.