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Offer Traffic Optimizations
Offer Traffic Optimizations

Offer Traffic Optimizations

Gain insights into traffic management, including Smart Links, traffic controls, and best practices for optimization to maximize Offer performance and minimize fraud.

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Complete Guide To Offer Traffic Optimization
Learn how to route traffic smartly in Everflow, stop losing potential sales, and get more clicks & more conversions
Smart Links & KPI Optimization
Learn how to add Smart Links (SmartLinks) and set up KPI Optimization for your Offers.
Fail Traffic
Use the Fail Traffic feature to ensure that every Invalid Click is delivered to an Offer that better matches that user.
Forwarding Rules
Forwarding Rules let you set rules that will route Offer traffic to alternative destinations.
Offer Targeting
Learn how to configure Targeting for your Offers.
Traffic Controls
Traffic Controls are a powerful way to filter traffic based on variables.
SmartSwitch For Automatic Optimization and Anti-Fraud Protection
SmartSwitch allows you to set clear rules for acceptable traffic, that whenever violated, will block traffic, fail traffic, or send alerts.
Fail Reason Library
Fail Reason Library

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