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Reporting & Analytics
Explore reports that consolidate data across all marketing channels, from Media Buying to offline partnerships, to identify your top performers. Access guides to build customized views, schedule reports, & create unique metrics that align with your business needs.
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Frequently Asked Questions
As a new user, you should focus on these essential reports: 1) Offer Report to understand individual offer performance, 2) Partner Report to track affiliate/partner performance, 3) Advertiser Report to view each advertiser's overall metrics, 4) Conversion Report to see details of individual conversions, and 5) Event Report to track specific user actions beyond base conversions.
While both sections contain reports, they serve different purposes. Think of Reporting as showing you what happened, while Analytics helps you understand why it happened and what to do next.
