Deep Linking - Everflow Helpdesk

Learn how to enable and utilize Deep Linking, which allows partners using redirect tracking to send traffic to specific pages on your site by appending a URL-encoded destination URL to their base tracking link.

Overview

Deep Links let your Partners send traffic to different landing pages without needing extra Offer URLs. This guide shows you how to turn on Deep Links and create tracking links that work with this feature.

Heads up! When using Deep Links, please ensure your Offers are configured with redirect tracking URLs. This is required for using Deep Links with Everflow Marketplace DMOs (Default Marketplace Offers).

How to Turn On Deep Links

You can enable Deep Links in two ways:

Option 1: Individual Offer

Go to Offers -> Manage and click on your offer's name

Click Edit on the General card

Go to the Tracking & Controls tab

Check Support Deep Links box

Click Save

Option 2: Multiple Offers at Once

Go to Offers -> Manage -> Bulk Edit

Choose the offers you want to update

Select Field Type: Tracking & Controls -> Allow Deep Link

Turn on the Support Deep Linkstoggle

Click Review to Apply

Creating Partner Tracking Links with Deep Links

Get Your Tracking Link

Go to Offers -> Manage and click on your Offer's name

Click on Offer Tracking Links and create your tracking link

Add the Deep Link Parameter

Add ?url=to the end of your Partner Tracking Link

Example: http://eflow-internal.servtrk.com/262DXM/SL1HB/?url=

Prepare Your Default Landing Page

Have ready the URL where you want to send traffic

You can add Everflow macros at the end of this URL (optional)

Example destination: https://www.everflow.io/

With macros: https://www.everflow.io/?sub1=PASS_VALUE_HERE&sub2=PASS_VALUE_HERE

Encode and Add Your Destination URL

Use an encoding website like https://meyerweb.com/eric/tools/dencoder/

Add the encoded URL to your tracking link after the ?url= parameter

Complete example: https://everflow-advertiser-demo.clqtrk.com/8LJN3/23JF6C/?url=https%3A%2F%2Fwww.everflow.io%2F%3Ftid%3D%7Btransaction_id%7D%26affid%3D%7Baffiliate_id%7D%20

Deep Linking Between Two Everflow Subscribers

When the advertiser and the partner are both on Everflow (advertiser and partner accounts), a slightly different setup is required to make deep linking work with redirect links. The key is that the partner offer’s default landing page points to the advertiser’s partner tracking link, so the user is routed through the advertiser’s platform first.

In the Advertiser’s Everflow Account

Set the advertiser offer’s default landing page URL to your destination with the transaction macro, for example: https://www.website.com/?_ef_transaction_id={transaction_id}. You can change this URL format at your discretion and the setup below will still work.

Generate the partner tracking link for that offer, for example: https://www.advertiser-tracking-domain.com/xxxyyy/zzzaaa

In the Partner’s Everflow Account

Set the partner offer’s default landing page URL to the advertiser’s partner tracking link with the deep link parameter appended: https://www.advertiser-tracking-domain.com/xxxyyy/zzzaaa/?url={partner_deep_link_url}

The partner then generates their own tracking link and passes the encoded destination using partner_deep_link_url, for example: https://www.partner-tracking-domain.com/eeefff/tttuuu/?partner_deep_link_url=ENCODED_DEEP_LINK_URL

Encode the destination URL first (for example with https://meyerweb.com/eric/tools/dencoder/) before placing it after partner_deep_link_url=.

Heads up! When deep linking is turned ON in the partner offer, the partner should pass the destination as partner_deep_link_url, not url. If they use url as the parameter, the user is sent directly to the deep link instead of first passing through the default landing page (the advertiser’s deep linking URL).

Note If the advertiser wants visibility into which deep link URL was used, the partner can pass it through sub1–sub5 or source_id on the partner tracking link, for example: https://www.partner-tracking-domain.com/eeefff/tttuuu/?sub1=ENCODED_DEEP_LINK_URL

Did This Help You Today?

Yes

Next in This Series

Lorem Ipsum Dolor Sit