Overview
The Communication Hub's Audience feature helps you organize who gets your messages. You can create groups of recipients (like partners or advertisers) and set rules for who should be included.
For example, you might want to send a message to all active partners who logged in recently, or just new advertisers from the last month. You can save these groups to use them again later, and the system will keep track of your most-used audiences.
Building Audiences
When creating a message, you also need to define your audience:
Find the Full List of Audience Groups Here

Rule Logic
Within Groups: AND operator
When multiple rules are added to one group, the rules will have an AND operator, meaning that the recipients added to the list will need to match every rule within the group.
The current recipient list is displayed in the right panel. You can use this to search and verify that the correct people are set to receive the message based on the rules you've configured.
- Recipients must match all conditions
- Example: Created > 30 days AND Has logged in AND Has specific role
Between Groups: OR operator
If multiple groups are added, each group has an OR operator, meaning that the recipients added to the list will include all emails that match any of the groups:
- Recipients match any group's conditions
- Example: (Network Team Group) OR (Partner Group)
- Example: (Partner Group with certain conditions) OR (Partner Group with certain conditions)
Managing Audiences
Top Audiences Section
The Top Audiences section displays the three most frequently utilized audiences over the past 100 days.
This section allows you to create New Audiences and access the Manage Audiences page by clicking the "See All" button, which redirects you to the comprehensive Manage Audiences page.

Available Actions
The Top Audiences section has these options in the Table Actions menu:
- Send a General Message: Start creating a message with your chosen audience rules already set up
- Send an Offer Details Message: Create an Offer message with your chosen audience rules
- Preview Current Recipients: See who's in this audience right now
- Edit the Audience: Change the rules for this audience
- Export as CSV: Download your recipient list as a spreadsheet
- Delete: Remove this audience from your list
.gif)
Audience Details Page
- To learn more about a certain Audience, simply click on the Audience Name.
- This action will direct you to the Audience Details page, which provides a comprehensive overview of the selected Audience.
On this page, you'll find General Information (such as ID, Date Created, Date Last Modified), the Audience Groups and their corresponding rules, and a list of Recipients Potentially in this Audience.
Manage Audiences

Common Scenarios
Tips for Success
To maximize the effectiveness of your Communication Hub audiences, implement these proven practices consistently. Check your audiences regularly to ensure contact information remains current and accurate as your network evolves.
Create descriptive, meaningful audience names that clearly indicate their purpose and composition for easy identification. Always define appropriate audience groups before crafting your message to ensure targeted delivery to the right recipients.
Test each communication with a small group first, such as your own email address or team members, to verify proper formatting and content display.
Finally, track performance metrics for different messages to identify which communications generate the best engagement, allowing you to refine your approach based on actual results.