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How To Use Offer URLs
How To Use Offer URLs

SERIES:

How To Use Offer URLs

Offer URLs allow you to add additional destinations inside of the Offer and is used for offering or testing different landing pages.

On This Page

Overview

Offer URLs allow you to add multiple destination URLs within an Offer, helping you:

  • A/B test landing pages to optimize conversion rates.
  • Use seasonal or promotional pages (e.g., holiday-themed landing pages).
  • Direct traffic to specific product pages within your eCommerce store.

By leveraging Offer URLs, Partners can drive traffic to different pages while maintaining tracking consistency.

Creating and Managing Offer URLs

How to Create an Offer URL

Navigate to Offers -> Manage. Click on the Offer you want to modify. Locate the Offer URLs card and click Add. Fill in the name, select a status, and toggle settings based on whether: The URL should apply to all Partners. The URL should be visible to all Partners. Enter the additional Default Landing Page. If needed, click Import Default Landing Page from Offer to use the original Offer’s macro/parameter format (update the domain if required). Click Add to save.

How to Rotate Offer URLs

To enable Partners to rotate Offer URLs dynamically:

Navigate to Offers > Manage. Click on the Offer. Click Offer Tracking Links. In the URL dropdown, select Rotate Default Lanidng Page.

This allows traffic to be evenly distributed among multiple landing pages.

Bulk Operations for Offer URLs

Importing Multiple Offer URLs in Bulk

If you need to upload multiple Offer URLs at once:

Navigate to Offers -> Manage. Click on the Offer you want to update. On the Offer URLs card, click Add, then select Bulk Add Offer URLs. Click Download Template to get the correct CSV format. Fill in the required fields: name status destination_url (Optional) preview_url Upload your .csv file (max 100 records). If errors are detected, correct them and re-upload. Once validated, click Import to complete.

Exporting Offer URLs

To download a list of Offer URLs:

Navigate to Offers -> Manage. Click on the Offer you want to export. On the Offer URLs card, click the CSV button to download.

Bulk Editing Offer URLs

To update multiple Offer URLs simultaneously:

Navigate to Offers -> Manage. Click on the Offer you want to edit. On the Offer URLs card, click Bulk Edit. Select the fields you want to update and click Review. Review the changes, then click Apply.

Tracking Offer URLs in Reports

To analyze Offer URL performance, use these reporting tools:

Offer Report

Navigate to Reporting > Offer. Filter by Offer(s) and date range. Click on an Offer to see Partner-specific traffic. Clicking on a Partner will open a Detail View, where you can further analyze their traffic data. From this view, you can navigate to the Flex Report (see below) and add Offer URL as a column for deeper insights.

Flex Report

Navigate to Analytics > Flex. Add Offer URL as a column to view performance data.

Conversion Report

Navigate to Reporting -> Conversion. Filter by Offer(s) and date range. Run the report. Add Offer URL as a column or apply an Offer URL filter to see conversions per URL.

Dynamic Nested Report

Navigate to Analytics -> Dynamic Nested. Select Offer or Smart Link as Parent and Offer URL as Child.
Next in This Series
Offer URLs allow you to add additional destinations inside of the Offer and is used for offering or testing different landing pages.
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