Introduction

Understanding which domains perform best helps you optimize your campaigns and spot issues early. Traffic Health Usage shows you real-time performance, while other reporting tools let you dive deeper into historical trends.

Traffic Health Usage Analytics

The Usage tab gives you a quick snapshot of how each domain is performing:

Key Metrics to Watch

• Clicks & Conversions: See which domains are driving the most traffic and results
• Revenue & Payout: Track which domains generate the most money
• Partners Using Domain: Know how many Partners are actively using each domain
• Offers Run: See domain utilization across your Offers

The Usage data helps you quickly identify which domains need attention and which ones are working well.

Premium Features

Premium users also get Current Mismatches - this shows when Partners are using domains they weren't assigned to. This helps catch unauthorized usage that could hurt domain reputation.

Reporting on Domain Performance

Using Flex Reports

Get detailed historical analysis on domain performance:

Why This Matters: Flex Reports show you performance patterns you can't see in real-time data. Track seasonal trends, measure the impact of domain changes, and identify domains that are declining over time.

Using Dynamic Nested Reports

See exactly how Partners perform on specific domains:

Why This Matters: Some Partners perform much better on certain domains. This data helps you optimize assignments and boost overall performance.

Quick Wins from Domain Reporting

Spot Problems Early: If a domain's performance suddenly drops in Usage analytics, check for recent incidents or reputation issues.

Optimize Assignments: Use the reporting data to assign your best-performing domains to your highest-value Partners.

Clean House: Identify underperforming domains that might be candidates for retirement.

Bottom Line

Domain reporting doesn't have to be complicated. Check Traffic Health Usage regularly for quick performance insights, then use Flex and Dynamic Nested Reports when you need to dig deeper into trends and optimize assignments.

The goal is simple: identify what's working and do more of it, while catching problems before they hurt your revenue.