Overview
This article will walk you through the different features of the Everflow Advertiser Portal.
Table of Contents
Sidebar and Menu Options
Menu Icon: Click the 3 horizontal lines to display the menu, and anywhere outside the menu to make it disappear again.
<| Expand/Collapse: Click the <| icon on the bottom left to expand and collapse the menu "permanently".
Pins: Hover over any menu item and click the pin icon it to the sidebar.
My Account:
My Account
Notification Preferences
Logout
Dashboard
Here, you can see a current performance overview for active offers with a high-level snapshot using metrics like Cost, Clicks, Conversions, CVR, Events, and EVR.
Offers
View the offers that are currently active. Use the search box, or apply filters to narrow down the display, and add/remove columns to customize your display.
Additionally, you may click on the vertical dots on the far right for the Destination URL as well as reporting resources associated with that offer.
Invoices
Please note that not all networks display invoices. If enabled, here you can see an overview of all paid and unpaid invoices. Filter by different payment periods and balance amounts to drill down to particular invoices.
Reporting
Under Reporting, there are multiple options for specific types of reports and how to manage them.
All reports have the following options in common and display top-level data:
Time Frame: Select the timeframe in which you would like to run the report. The report will automatically run for the timeframe of Today.
Add Filter: Allows you to add filters such as offer name, to the report.
Time Zone
Currency
More Options
Save: Save this report to be used again in the future. The save will include all filters, settings and metrics.
Load: Select a saved report to quickly load.
Schedule Report: Schedule this report to be sent to you via email on a recurring timeframe.
Copy Link to Report: This will copy the link to your clipboard for quick sharing of reports.
Show API Request
Export: Download the report to a CSV or JSON file.
Available Reports:
Offer Report (shown above): A top-level view of traffic generated per offer. Use the Filters to narrow down the offers included in the report. To drill down further, click the offer name to add columns and customize metrics.
Daily Report (shown below): A top-level view of traffic generated per day. Use the Filters to narrow down the offers included in the report. To drill down further, click the date to add columns and customize metrics.
Click Report (shown below): A line-item view of each click generated.
Conversion Report (shown below): A line-item view of each conversion and event generated. Be sure to add the Event Name column to distinguish conversions and events, as well as any other relevant columns. Click the vertical dots on any conversion or event to get more details.
Analytics
Flex: Similar to a pivot table, the Flex report allows you to choose which columns to include in a report and the order in which they are displayed.
Dynamic Nested: Examine how two layers of data relate to each other in one nested view.
Documents
You will find an overview of all documents posted by the network here for your reference. Please note that not all networks use the Documents section.
Company Settings
My Account
General - Update information about yourself/company. This is also where you can update your timezone, currency and password.
Notifications - Customize your notification settings here.
