1

Throttled Conversion

Throttle rate is invalid

2

Advertiser Whitelist Domain

Advertiser Whitelist (Domain) - [More Details]

3

Advertiser Whitelist IP

Advertiser Whitelist (IP) - [More Details]

4

Over Caps

Caps have been exceeded

5

Above Lookback Window Value

Above Lookback Window value - [More Details]

6

Non-HTTPS Traffic

Incoming pixel is using http but Offer is configured for https only

7

Invalid Protocol

We cannot detect whether a pixel is using http or https

8

Duplicate Conversion

Duplicate conversion

9

Manually Rejected

Conversion was manually rejected by the network

10

Domains Not Matching

Macro and conversion domains not matching

11

Invalid Network

Invalid network

12

Invalid Transaction ID

Invalid transaction ID

13

Invalid Click

Associated click not found

14

Click and Conversion Offer Not Matching

Click and conversion offer not matching

15

Invalid Offer

Invalid offer

16

Invalid Tracking Domain

Invalid tracking domain

17

Invalid Conversion Domain

Invalid conversion domain

18

Inactive Offer

Inactive offer

19

Expired Offer

Expired offer

20

Below Lookback Window Value

Below Lookback Window value - [More Details]

21

Invalid Verification Token

Invalid Verification Token - [More Details]

22

Fraudulous Conversion

Advertiser flagged the conversion as fraudulent

23

Invalid IDFA Match

IDFA associated with the click does not match the IDFA associated with the conversion

24

Invalid Google ADID Match

GAID associated with the Click does not match the GAID associated with the Conversion

25

Unmatching Offer Event ID

Event ID does not belong to offer

26

Postback Control

Blocked by Postback Control

27

Pass Through

Pass through Fail Traffic